The Book of Life (2014)
Studio: Reel FX
Art Director: Paul Sullivan
I had the great fortune of working with Paul on this show. Our exploration of lighting and looks were used to direct lighting artist’s final frames.
Client: Edmunds.com
The design challenge here was to make the art work fun but not distract from the valuable information being conveyed. Together we found the perfect balance, this video has a 90%+ completion rate with viewers who click play.
